Key Takeaways:

• Selling your home is a chance to maximize your equity, so you owe it to yourself to find the perfect listing agent.  
• Searching for a listing agent is just as important as your home search, so make sure to meet with at least three candidates before making a decision. 
• We’re telling you the must-ask questions to track down a listing agent—and now, you can put our team to the test when you list your home with us! 

Home Sellers, Don’t Settle For Second Best

Many sellers are under the impression that any listing agent can sell their home instantly for the best possible price—but that’s simply not the case. Did you know that 77% of home sellers only contact one agent before listing their home? When it comes to trusting someone with your biggest investment, it’s crucial to do plenty of research to find the right fit. And you should never settle for second, which is why we recommend meeting with at least three agents before making your decision. We’ve outlined some must-ask questions to help you track down the perfect listing agent!

What’s your marketing plan? 

The best way to sell your home is to expose it to as many prospective buyers as possible, which requires a strategic marketing plan. Ask potential agents about their specific marketing tactics, and you can even have them provide examples from past clients. Just listing your home online and scheduling an open house shouldn’t be the extent of an agent’s marketing plan. As agents who have crafted masterful marketing plans ourselves, we have the data to target your home’s most likely buyers—and even more importantly, we know exactly how to reach them.  

How long have you been working in real estate in my area? 

Almost every agent can boast “decades of combined experience” when it comes to their team’s time working in the real estate industry—but what about selling homes in your specific area? Real estate isn’t the same everywhere, which is why you should choose an agent who is local to your area. This way, you can be confident knowing that your home will be competitively listed in comparison to other properties in the area. And if your agent happens to also work with buyers in the area, then they may be able to direct them to your listing! 

How many active clients do you work with at one time? 

One of the most important things to analyze about your potential agent is their availability. When asking about an agent’s active clients, you want their answer to fall within a sweet spot range—not having many clients can be a red flag, while trying to sell too many properties at once may mean they can’t provide the personalized experience that you deserve. Working with around 10 to 15 clients at once is pretty standard and should still allow for plenty of one-on-one time between you and your potential agent. 

Tell me more about your pricing strategies 

As a seller, you want to choose an agent who can deliver a top-dollar home sale. A seasoned agent can determine the value of your home in a snap—during your first meeting, go ahead and give them details about your property and ask them for a competitive list price. By doing this, you’ll be able to gauge the agent’s pricing expertise on the spot and ensure they give you a realistic amount. A qualified agent will take into consideration other recently sold homes in the area and ask about any renovations you’ve completed. 

And finally…what’s your specialty? 

While many listing agents have ample experience across the board, many also specialize in certain types of real estate. Whether it be new construction or luxury properties, it’s crucial to see whether an agent’s specific skill set aligns with the features of your home. And don’t be shy about requesting a sold portfolio—this way, you can see if any of the agent’s sold listings are similar to your property. 

Use Our Local Expertise—List Your Home With Us 

When it comes to selling your home, choosing the right agent matters more than you think. If you want to work with professionals who know the local market better than anyone else, then you should contact one of our listing agents. We have a wealth of cutting-edge seller resources, in addition to our unparalleled passion for earning our clients top dollar on their home sales. We’ve clued you in on all the tough questions to ask, and we’re more than ready to share our expertise with you! 

Key Takeaways:

• According to this winter’s market forecast, there’s going to be a flurry of new housing inventory that benefits both buyers and sellers. 
• More housing inventory provides additional options for buyers and newfound confidence for sellers who need to find a home after they list.
• Thinking about making a move? It’s not too early to begin planning—and by starting now, you’ll be settled in your next home by the new year! 

The Winter Weather Forecast Is Calling for a Cooled-Down Market

It might still be the beginning of autumn, but it’s never too early to start planning a successful home sale! If you’re thinking about listing your home this winter, you should expect the market to look a little different by the end of the year. Winter is usually the quietest time for real estate, which means you can look forward to a cooled-down winter market forecast. A slower-moving market will give sellers more time to prepare their listings and peruse the market for their next homes. 

Here’s what more housing inventory means for sellers 

After enduring a red-hot sellers’ market so far in 2021, this year’s winter market forecast is finally calling for increased housing inventory. More homes on the market means two things for sellers: they gain more time to prepare their listings, but they might need to do a little more to stand out from the competition. 

With additional properties expected to hit the market this winter, we want to make sure you get your home listed before our area gets snowed in with sellers. From highlighting your home’s top features to marketing it to targeted buyers, we can sell your property for top dollar in no time. 

Homebuyers, your holiday present is here

Instead of a present under the tree, what if we could give you a new home instead? Current predictions indicate an onset of new housing inventory this winter, which means more options for buyers. So bundle up buyers—it’s finally going to be your turn to make a move in the market. More housing inventory and continually low interest rates could lead to a long-awaited decrease in home prices, all of which will help create a more balanced market.  

As your local area experts, we know how to land your dream home in just the right community. So whether you’ve been browsing for your next home or already know you’re going to need a house after you sell, you can count on us to find your perfect place. And by using our comprehensive market reports, we can help you secure a home within your budget, too!  

Now’s the time to take advantage of this year’s wintery market mix 

While it might be tempting to put off listing your home until after the holiday season, you never know when the market is going to shift again. Trying to time the market is one of the biggest mistakes you can make as a homeowner, and we’re here to assure you that this winter (or even fall!) is the time to make your real estate move. 

Both buyers and sellers can take advantage of this year’s wintery market mix of competitive listings and increased housing inventory. New properties on the market will provide buyers with more housing options to choose from, and sellers can list their homes knowing that they’ll be able to find a new place after they sell. And if you’re listing soon, you don’t have to worry about making your property stand out—our top-notch agents can handle all the details. 

Ready to Slide Into the Market This Winter?

Hop on your sleds, we’re ready to help you slide into the real estate market this winter! Buying or selling your home—even during the holiday season—doesn’t have to be stressful. Allow us to handle all the details of your real estate transaction for you this winter, so you can be settled in your next home by the new year!